Getty Images is the world’s leading visual content source, with over 200 million assets available through its industry-leading sites www.gettyimages.com and www.istock.com. The Getty Images website serves creative, business and media customers in almost 200 countries and is the first place people turn to discover, purchase and share powerful content from the world’s best photographers and videographers. Getty Images works with over 200,000 contributors and hundreds of image partners to provide comprehensive coverage of more than 130,000 news, sport and entertainment events, impactful creative imagery to communicate any commercial concept and the world’s deepest digital archive of historic photography.
What we did
SUNNY SIDE UP is responsible for brand and Corporate PR for Getty Images Japan. In addition to an annual retainer contract, we are responsible for PR strategy and publicity for major events where Getty Images is the official photo agency i.e. Olympic/Paralympic, Oscars, etc. SSU also plans and executes events and seminars targeted at the general public, as a means of increasing not only brand and service recognition, but also contributors for local contents.