SUNNY SIDE UP Inc. Full-Scale Shift to Post-COVID-19. Significantly strengthening recruitment of human resources for global business expansion | NEWS | SUNNY SIDE UP Inc. | PR agency in Japan

SUNNY SIDE UP Inc. Full-Scale Shift to Post-COVID-19. Significantly strengthening recruitment of human resources for global business expansion

SUNNY SIDE UP Inc. (headquartered in Shibuya-ku, Tokyo; Masato Kokubo, President; hereinafter “the Company”) will greatly strengthen its recruitment of bilingual personnel regardless of nationality in order to respond to the rapidly increasing number of inquiries from overseas clients about expanding their business in Japan.

Due to the impact of the spread of COVID-19, the number of inquiries from foreign companies, which had been temporarily decreasing, is now rapidly increasing. This is due to the presence of foreign companies aiming to enter the Japanese market as a result of the rapid depreciation of the yen, signs of revitalization of inbound business due to deregulation, and the fact that foreign companies are seeking business partners in Japan in the Web 3.0 world that transcends national borders.We will respond appropriately to these factors and strengthen our recruitment of global human resources in the hiring of new graduates in 2023 with the aim of further business expansion.

Although the economic environment surrounding Japan remains difficult due to the weak yen and high prices, we will take advantage of the weak yen as a business opportunity to promote “inbound consumption,” which is expected to make a significant positive contribution to the Japanese economy, and to expand our overseas business into Japan. We will quickly hire global human resources, regardless of nationality, age, or gender, and strengthen our internal organization.

We are urgently seeking people who can handle the following projects, and we also welcome new graduates who wish to take on the challenge of such work by making the most of their own experiences as students.

Japan and international diversity promotion projects/SDGs promotion projects
Overseas expansion of Japanese IP (characters, manga, animation, etc.)
Launching overseas brands and stores in Japan
Launch of overseas companies’ consumer-oriented services in Japan
Overseas sports and entertainment business in Japan
PR for inbound travelers
Overseas expansion of domestic influencers/influencer marketing

■Recruiting Overview

We are always looking for global human resources regardless of age or nationality, and we will proceed quickly with the recruitment of new graduates for 2023.
The following information is an overview of the new graduates for 2023.
Please carefully look over the details and fill out the entry form.
We will send an ES to those who have filled out this form.

▶Deadline: October 17, 2022 10:00(Monday)

~Eligibility for application~

・Graduation expected in March 2023 or already graduated
・Business level English proficiency (TOEIC score of 800 or above, IELTS score of 6.5 or above, or English proficiency equivalent to EIKEN Level pre-1 as the standard.)
・Able to smoothly carry out daily conversation in Japanese (Japanese language proficiency equivalent to JLPT N2 level) *Each score is not required.

Please refer to the following for other application requirements.

In addition, with the start of this recruitment, our recruiting webpage will be maintained and our Linkedin page will be in full operation.

・SUNNY SIDE UP Recruiting page URL

・SUNNY SIDE UP LinkedIn page URL

 Awards Received

We have received numerous awards outside of Japan for our achievements in the PR industry and for creating a comfortable working environment outside of Japan. We believe that these achievements have contributed to the increase in inquiries from overseas. We will continue to spread the “Fun Buzz” of SUNNY SIDE UP throughout Japan and the world.

IPRA Golden World Awards 2022
 Corporate communications – Agency

PRWeek Asia Best Places to Work 2021
 Large Agency

Campaign Asia Pacific Agency of the Year
 2020 Japan/Korea PR Agency of the Year

 Company Profile

With the slogan of “Let’s have fun!” and has been proactively creating social movements based on our unique marketing and communication tactics. Our services are varied, ranging from strategic PR, promotions from a PR perspective, Sports Marketing and more. We have also been responsible for managing athletes helping to earn worldwide recognition and has introduced many star athletes such as Hidetoshi Nakata and Kosuke Kitajima to the world. In January 2020, the SUNNY SIDE UP GROUP Inc. was established under a holding company management structure.

Company name: SUNNY SIDE UP Inc.
Location: JPR Sendagaya Building, 4-23-5 Sendagaya, Shibuya-ku, Tokyo
Representative: Masato Kokubo (President and Representative Director)
Business activities: PR business, promotion business, sports marketing business, etc.
Number of employees: 194 * (as of June 30, 2022)