AIIA Corporation
Casting and advertising production supervision for mobile card game “HKT48 Eikou no Labyrinth”
- 活動期間：
- September 2013 –
Overview
Kumunam Entertainment Co., Ltd. cast HKT48, an AKB48 sister group led by Rino Sashihara, as the image character for the mobile card game “HKT48 Eikou no Labyrinth” distributed by AiiA Corporation.
Activities
Supervised TV commercial production for the game’s distribution, coordinated tie-ups for events (TGC), and carried out PR activities.
We consistently undertake the card material photography of members appearing in the game, from regular photography to management. In the CM, HKT48’s singles “Melon Juice” and “Hikaeme I love you!” were used as tie-up songs, and at the event, a special live performance was planned and held at Shibuya AiiA Theater, inviting game users (members). This greatly contributed to raising awareness of the mobile card game.
