With the changing times, various media have emerged and lifestyles continue to change. The PR that we have been involved in has been about “communicating things, events, and people that are not yet known to the world.” If people’s feelings move, their actions change, and eventually the entire world changes. And PR should have the “power to move people’s feelings.” Because we live in an age where anyone can disseminate information, we, as professionals who “move people’s feelings and move the world,” will promote PR that creates new value.